Cover des Buches

Mire, Amina
Wellness in Whiteness
Biomedicalization and the Promotion of Whiteness and Youth among Women
London [u.a.]: Routledge, 2020. - 118 Seiten
ISBN 978-1-351-23414-6



Intersektionalität / Hautfarbe / Rassismus / Biotechnologie / Frauengesundheit / Pharmazeutische Industrie

This book analyses the social and ethical implications of the globalization of emerging skin-whitening and anti-ageing biotechnology. Using an intersectional theoretical framework and a content analysis methodology drawn from cultural studies, the sociology of knowledge, the history of colonial medicine and critical race theory, it examines technical reports, as well as print and online advertisements from pharmaceutical and cosmetics companies for skin-whitening products. With close attention to the promises of ‘ageless beauty’, ‘brightened’, youthful skin and solutions to ‘pigmentation problems’ for non-white women, the author reveals the dynamics of racialization and biomedicalization at work. A study of a significant sector of the globalized health and wellness industries – which requires the active participation of consumers in the biomedicalization of their own bodies – Wellness in Whiteness will appeal to social scientists with interests in gender, race and ethnicity, biotechnology and embodiment.

C3-Bibliothek für Entwicklungspolitik

Sensengasse 3
1090 Wien
+ 43 (0)1 317 40 10-200

>> So kommen Sie zu uns

Unsere Öffnungszeiten

Mo-Di: 9.00-17.00 Uhr
Mi-Do:9.00-19.00 Uhr
Fr:9.00-14.00 Uhr

Covid19: C3-Bibliothek geschlossen

Die C3-Bibliothek bleibt aufgrund der österreichweiten Maßnahmen zur Eindämmung von COVID-19 ab 17. November 2020 bis voraussichtlich 6. Dezember 2020 geschlossen.
> mehr Information

"Pic herstory - Pionierinnen der Nachhaltigkeit"

Online Veranstaltung:
> mehr Infos

Literaturtipps aus der C3-Bibliothek:
> Literaturliste

Vorwissenschaftliches Arbeiten im C3
> mehr Information